News for: Social Innovation And Policy
Dr Christine Domegan and Dr Tina Flaherty Awarded Best Research Paper
Congratulations to Dr Christine Domegan and Dr Tina Flaherty, who won best research paper for the third year in a row at the European Social Marketing Conference in Thessaloniki, Greece June 23rd to June 25th. The paper is titled ‘Going round in Circles; Causal Loop diagrams highlight Exchange inefficiencies is Social Marketing’
Cois Coiribe – From the Ground Up – Irish peatlands communities reducing CO2 emissions
Whitaker Institute member Professor Christine Domegan, leader of the Applied Systems Thinking Cluster, has written a new piece for Cois Coiribe. The article looks at research being undertaken on peatlands communities as part of the Peatlands and People project, for which Professor Domegan leads Pillar 3. To read the article, click here. To read more… | Read on »
Prof Philip Kotler on Social Marketing at 50
Most of us recognise that everyday life today is not the same as it was a few months ago let alone a few years ago what with climate change, the pandemic, social inequalities, digital technologies, global markets and so much more. It is a world shaped increasingly by collective as well as individual choice, and… | Read on »
The Next Normal for Marketing
Roger’s Layton’s last paper “The Next Normal for Marketing” (2021) provides an excellent summary of Roger’s past ‘marketing systems’ efforts and his ability to ‘understand’ the ‘evolutionary complexity’ of an accelerating interdependent and interconnected world. Dr Christine Domegan has created a short video below, for a talk at the 2021 ANZMAC conference, in which she… | Read on »
Watch – Social Marketing; A Behavioural Change Rebel turning 50 – The Last of our year long Social Marketing Celebrations
On 19 November the Whitaker Institute was delighted to host the last event in the year long series celebrating Social Marketing with Professors Gerard Hastings and Alan Tapp. Most of us recognise that everyday life today is not the same as it was a few months ago let alone a few years ago what with… | Read on »
Social Marketing: A Behavioural Change Rebel Turning 50 (Session 6)
On 29 October, the Whitaker Institute was delighted to host Social Marketing: A Behavioural Change Rebel Turning 50 (Session 6). Most of us recognise that everyday life today is not the same as it was a few months ago let alone a few years ago what with climate change, the pandemic, social inequalities, digital technologies, global markets… | Read on »
The Irish Times – Surfing allows Easkey Britton satisfy a lifelong love for the ocean
The Irish Times has written an article about Whitaker Institute member Dr Easkey Britton, her relationship with the sea, and her new book Saltwater in the Blood. The article is available to read here.
Saltwater In The Blood
Whitaker Institute member Dr Easkey Britton, of the Applied Systems Thinking cluster, has published a new book Saltwater In The Blood. About Saltwater In The Blood: Powerful feminist nature writing by the pioneer of women’s big-wave surfing in Ireland. Easkey Britton provides a rare female perspective on surfing, exploring the mental skills it fosters, and the… | Read on »
Watch – Social Marketing; A Behavioural Change Rebel turning 50 (Session 5)
On 24 September the Whitaker Institute was delighted to host Social Marketing; A Behavioural Change Rebel turning 50. Most of us recognise that everyday life today is not the same as it was a few months ago let alone a few years ago what with climate change, the pandemic, social inequalities, digital technologies, global markets and… | Read on »
The Irish Independent – Irish surfer Easkey Britton: ‘The sea is healing. It gives you permission to be all of who you are’
Whitaker Institute member Dr Easkey Britton, of the Applied Systems Thinking Cluster, has been featured in a recent article from The Irish Independent. The piece looks at Dr Britton’s connection to the sea and her recent book 50 Things to Do by the Sea. Read the article here.